Our Team

our philosophy

We believe that if you are driven enough, whether focused on rising to a physical challenge or building a business you believe in, you can do it...you can be it...you can achieve it. Our business solutions will make your event and club management goals a reality. This includes training management, viewing progress, gathering encouragement and wisdom, fundraising for a worthy cause or setting up an event with ease. View our Event Solutions and Club Solutions pages to learn more. Be a part of our team...be among The Driven.

THE DRIVEN LEADERSHIP team@thedriven.net | 800-278-6021

Patrick Riordan - CEO and Member of the Board of Directors pat@thedriven.net

Patrick Riordan is responsible for the day-to-day operations of The Driven. He comes to The Driven with more than eight years of event registration and management experience as an owner/founder of Athlete in You, LLC., and uses that experience to help to manage our team, provide business structure, and bring greater awareness to our amazing event registration software. He has worked with Event/Race Directors of all types including endurance racing, Alpine and Nordic ski races, biathlons, team sports, and youth sports leagues. Patrick has spent most of his life in Reno, NV. He has always had a passion for athletics and was a three-sport letterman in high school in football, baseball, and Alpine ski racing. Patrick was one of a handful of 18-year-old athletes in the country nominated to try out for the 1988 Olympic Baseball team, leading him to attend the University of Nevada-Reno, briefly playing baseball and keeping up with his passion for participating in competitive sports. After graduating from college, Patrick began a successful career in Pharmaceutical Sales. Continuing his pursuit of sport, he gained an interest in bike racing and ultimately triathlon. To date, he has competed in more than 75 multi-sport events racing all distances, including Ironman. Today, when Patrick is not working or training for his next competition, he is supporting his son's athletic pursuits as an Alpine ski racer and baseball player.

Pete Jacobs - Member of the Board of Directors pjacobs@thedriven.net

Pete grew up in Annapolis, MD and went to college at the U.S. Merchant Marine Academy in Kings Point, NY. Following graduation, he moved to New Orleans and then later to Houston, TX. Pete played soccer competitively until age 30 when he decided to run a marathon just to "check it off his bucket list". He quickly became addicted and 20 marathons later decided to start the Sienna Running Club. A year later, the club organized a race which led to Pete's first experience as a race Director. This experience helped him develop the ideas which were the basis for The Driven Race & Club Solutions products.

Matt Bennice - Technical Architect mbennice@thedriven.net

Matt grew up in upstate NY and graduated from Rensselaer Polytechnic Institute. Following college he worked at Accenture serving in roles ranging from developer to technical architecture lead on several large federal government projects. He enjoys creating elegant, scalable, and survivable systems to handle new and interesting problems. His role at The Driven is to provide expert guidance to the development team as well as to manage The Driven's cloud based infrastructure. Matt insures that The Driven's site doesn't go down regardless of the number of people accessing it or what is happening elsewhere in the world.

Swadesh Mishra - IT Director swadesh@thedriven.net

Swadesh grew up in India, and graduated from Nagpur university in 2005. Since graduation, he has worked with multiple software companies serving in roles ranging from developer to database architect. Since 2012, Swadesh has served as the Director of Information Technology for our affiliate company, The Driven IT Solutions, where he recruits and manages all IT personnel while overseeing project deliveries. Under his leadership, the team has quickly grown to include 40 programmers, graphic designers and quality assurance professionals. The Driven team has had a hard time getting Swadesh out of the office!

Gwen Wood - Project Manager gwen_wood@thedriven.net

Gwen grew up in Nagpur, India. She attended the Priyadarshini Institute of Engineering and Technology, graduating in 2010 with a Bachelor's Degree in Information Technology. Gwen worked in Mumbai as a Technical Advisor for an international client and returned to Nagpur in 2012. She worked as a Project Manager in the last company, where one of her projects earned a Tech4Good Award from the United Kingdom. As the Project Manager for The Driven's IT Solutions, Gwen's role is to manage the highly skilled team of developers, designers, HTML programmers and quality analysts who work together as one team driven to deliver results. Gwen is a huge shopaholic and a foodie, and she loves to travel with her husband.

Julie Walker - Creative Director team@thedriven.net

Julie grew up in Pemberville, Ohio and graduated from Bowling Green State University in 2009. She then moved to Detroit where she gained experience in print and web design. She has enjoyed working with many clients both large and small as a Freelance Graphic Designer. She is a lover of the outdoors and enjoys running, biking and traveling with her husband. Julie is very excited to assist both The Driven Race and Club Solutions and The Driven IT Solutions customers reach their goals.

Lance Phegley - Account Executivelancep@thedriven.net

Lance has been helping directors improve their races and clubs for more than three decades. He has staged hundreds of races and fulfilled nearly every role in producing events, ranging from race director to assistant cone setter. For more than a quarter-century he has served as the editor of Texas Runner and Triathlete magazine, where he has advised countless event and club directors on issues they face trying to gain more participants and members. Phegley was a top-notch prep athlete and a scholarship varsity runner for the University of Houston. While his personal records all date from the last century, he still holds course records throughout Texas at distances ranging from one mile to 25K. His skills, talents and experiences working with endurance events for the past 30 years help clients rest assured that they are getting the best solutions for their issues.

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